Q4 FY2025 Earnings Call
GOOGL · Preprocessing Report
2026-02-04
Quality
100%
44
Turns
14
Speakers
5
Sections
9
Exchanges
597
Claims

Entities by group 84

company executives 2
Anat AshkenazipersonEric Sheridanperson
ai model 4
Geminitechnology2.5 ProtechnologyChirptechnologyDeepSeektechnology
search ai summaries 1
AI Overviewproduct
generative ai models 4
ViotechnologyImaginetechnologyLiriatechnologyVeotechnology
content generation 1
Genietechnology
commerce protocol 1
Commerce Protocoltechnology
advertising platform 1
AI Maxproduct
consumer brands advertisers 2
L'OréalcompanyMattelcompany
agentic commerce 1
AgenTektechnology
mobile os 1
Androidproduct
retail advertisers 3
KrogercompanyJCPenneycompanyOld Navycompany
sports league 1
NFLevent
ad products 1
P Maxproduct
ai hardware suppliers 1
NVIDIAcompany
data center infrastructure providers 1
Intersectcompany
smartphones 1
Pixelproduct
ai unicorns 2
LovablecompanyOpen Evidencecompany
media measurement 1
Nielsencompany
financial analysts 1
Doug Anmuthperson
financial services 1
JPMorgancompany
ai model benchmarks 1
LM Arenatechnology
email service 1
Gmailproduct
web browser 1
Chromeproduct
generative world creation tools 1
Project Genieproduct
search feature 1
Circle to Searchproduct
ai accelerators 1
Ironwood TPUproduct
automotive brands advertisers 1
Mercedes-Benzcompany
enterprise customers 1
Honeywellcompany
marketing analytics 1
Analytics Advisorproduct
dtc brands 1
Nick'scompany
cloud infrastructure 1
GCPproduct
retail trade show 1
NRFevent
youtube ad format 1
Direct Responseproduct
ai model families 1
Nano Bananatechnology
Ungrouped 39
GooglecompanySundar PichaipersonYouTubeproductAlphabetcompanyPhilipp SchindlerpersonWaymocompanyMark MahaneypersonKen GawrelskipersonTPUtechnologyApplecompanyJustin PostpersonShortsproductMark ShmulikpersonMichael NathansonpersonAritziacompanyThe Home DepotcompanySiritechnologyVera RubintechnologySamsungcompanyCESeventCitadel SecuritiescompanyAirbuscompanySalesforcecompanyShopifycompanyBNYcompanyVirgin VoyagescompanyWendy'scompanyWoolworths GroupcompanySchwartz GroupcompanyU.S. Department of TransportationcompanyCoachellaeventTargetcompanyUNOproductReliance JiocompanyReliance EnterprisecompanyDuosotherChachi BTotherRoss SandlerpersoniOStechnology
REPORTING 179PROJECTING 25POSITIONING 208EXPLANATORY 43ANALYST 51

Topics 111

search×55gemini×39youtube×39cloud×33ai×32advertising×32capital×20commerce×16revenue×15investment×14waymo×11compute×10model×10protocol×9subscription×7cash×7google×6efficiency×5depreciation×5product×4

Themes 398

growth×13agentic×12revenue×10monetization×7ai mode×5operating×5universal commerce×5query understanding×4apple partnership×4expansionary moment×4quarterly growth×3product integration×3streaming leadership×32026 outlook×3ai monetization×3creator partnerships×3ai demand and capacity×3usage and retention×3customer demand×2adoption×2enterprise usage×2per user×2usage growth×2follow-up×2ai adoption×2enterprise adoption×2subscription growth×2service expansion×2international expansion×2quality×2progress×2expense growth×2quarterly level×2election spend comparison×2enterprise ai demand×2performance×2content creation×2compute gap×2future investment×2automation×2agent deployment×2capital allocation×2decision making×2company framing×2tremendous quarter×1launch milestone×1annual milestone×1annual revenue milestone×1annual run rate×1consumer services×1monthly active×1planned investments×1infrastructure-led growth×1full-stack strategy×1ai foundation×1product breadth×1early access×1own development×1intersect×1data center and energy×1scaling×1gemini serving×1research and tooling×1portfolio breadth×1multimodal model performance×1reasoning and multimodal understanding×1fastest adoption×1token usage×1autonomous software tasks×1weekly users×1api token processing×1token processing growth×1product deployment×1new features×1ai-first browser×1real-time worlds×1universal protocol×1consumer devices×1device expansion×1new model launch×1ai-driven expansion×1integration into search×1gemini upgrade×1search response quality×1experience cohesion×1seamless transition from overview×1new experiences×1repeat usage×1u.s. performance×1longer sessions×1beyond text×1multimodal queries×1circle to search availability×1margin and backlog×1new customer growth×1new customer velocity×1customer commitments×1large deals×1existing customer expansion×1vertical ai differentiation×1product usage×1product mix×1scale×1ai training and inference×1variety of options×1power and performance efficiency×1ai infrastructure adoption×1high-performance computing use×1model offerings to cloud customers×1generative ai products×1generative ai model growth×1saas adoption×1enterprise ai platform×1enterprise demand×1paid seat sales×1workflow automation×1enterprise customer interactions×1enterprise customers×1workspace integration wins×1public sector wins×1partnership momentum×1ai solutions from partners×1software partners growth×1gemini collaboration×1live entertainment viewing×1new plans and subscriber flexibility×1genre-specific packages×1subscriber growth×1paid subscriber record×1living room viewing×1ai transformation×1ai creation tools adoption×1gemini tool usage×1largest investment round×1safety momentum×1autonomous trips×1ride volume×1market expansion×1quarterly performance×1search-led growth×1broad vertical strength×1retail strength×1direct response advertising×1advertising decline×1marketing improvements×1broader competition×1ai customer reach×1gemini integration×1ad relevance evaluation×1reduced irrelevant ads×1intent understanding×1conversational analytics×1ai-assisted ad creation×1ai-generated assets×1customer discovery×1incremental uplift×1ai max rollout×1consumer journey×1consumer growth×1ads testing×1pilot offers×1ai matching×1agenda driven×1protocol×1industry response×1in-app checkout×1creator content breadth×1innovation and monetization×1business traction×1meet users×1sports tier pricing×1popular choice×1subscriptions×1audience scale×1advertiser adoption×1direct response momentum×1shopping destination×1shoppable formats×1shoppable masthead pilot×1brand campaign development×1brand demand×1customer transformation×1consumer partnership×1enterprise access×1enterprise workflow×1traffic growth×1alphabet level results×1execution×1investment returns×1strong×1search and cloud×1cost control×1waymo valuation charge×1waymo charge allocation×1total company costs×1technical costs×1other costs×1technical infrastructure and youtube content×1higher compensation and depreciation×1waymo charge and ai talent×1investment in gemini and search×1charitable contributions timing×1quarterly increase×1waymo charge impact×1unrealized gains×1record level×1full-year total×1free cash flow×1cash and marketable securities×1long-term debt×1results×1services growth×1advertising growth across verticals×1election comparison headwind×1network×1platforms and devices×1youtube and google one growth drivers×1above-average growth×1customer win rates and spend×1enterprise ai product revenue×1enterprise ai infrastructure×1enterprise ai solutions×1gemini 3 growth×1infrastructure demand×1cybersecurity and data analytics demand×1seat expansion×1backlog growth×1resource allocation×1funding round×1global expansion×1quarterly result×1annual result×1in line with expectations×1technical infrastructure investment×1server and data center allocation×1share repurchases×1dividend payments×1business momentum×1fx tailwind×1fx volatility×1user experience and ad roi×1seasonal pattern×1product demand×1business performance×1investment opportunity×12026 guidance×1investment ramp×1ai capacity for model development×1user experience and roi×1cash payment timing×1data center costs×1full year outlook×1investment areas×1discipline and velocity×1consumer creator partner and enterprise×1new models×1commerce×1interoperability×1immersive worlds×1broad applications×1ai strategy×1creator platform×1ai tools integration×1creator expression×1spend outlook×1funding investment growth×1capacity constraints×1lead times×1long term×1prior-year actions×1current gap×1across services, deepmind and cloud×1supply constrained×1productivity discipline×1ongoing business practice×1investment capacity×1organization-wide×1technical infrastructure and innovation×1ownership×1leasing×1buildout efficiency×1human review×1coding agents×1organizational efficiency×1internal operations×1leapfrogging×1external data centers as incremental revenue stream×1frontier progress×1improvement across paradigms×1pre-training and inference compute×1multimodal expansion×1cloud integration×1multi-year improvement×1cadence through 2026×1accelerator and infrastructure efficiency×1momentum×1investment-driven momentum×1cloud infrastructure×1direct response strength×1market debate×1pricing power×1customer economics×1impact on saas×1leadership in software×1economics under ai pressure×1annual revenue surpassing $60 billion×1ad growth driven by direct response×1ad growth headwind from tough comparison×1ad growth affected by elections×1ad growth slightly impacted by brand verticals×1ads and subscriptions×1ad revenue and subscriptions mix×1connected tv ad formats and roadmap×1shoppable pilot×1creator sponsorships×1brand deals and measurement×1demand gen adoption×1direct response innovation×1retail and shorts momentum×1overall opportunity×1customer quality×1embedded in workflows×1across google products×1market opportunity×1partnership growth×1core performance trends×1resource approval criteria×1changed perspective×1future concerns×1framework×1important framework×1internal framework for estimating returns×1decision-making framework×1investment level×1investment evaluation×1pressures×1financial results×1business impact×1search and model development×1financial health×1investment discipline×1fiscal discipline×1long-term strategy×1custom silicon×1supply constraints×1long-term efficiency×1fy2025 guidance×1search and ai surfaces×1cloud and ads support×1commercial experience improvement×1ecosystem value proposition×1foundational platform×1discovery-to-action experience×1q4 mix and annual totals×1machine and server allocation×1long-duration asset allocation×1useful life of buildings×1useful life of capex components×1allocation×1machine learning allocation×1cloud allocation×1competitive benchmarking×1user growth×1engagement×1product momentum×1model progress×1continued momentum×1continued investment×1positive driver×1product evolution×1ai search monetization×1partnerships×1ai utility and partnerships×1partner alignment×1cross-business tailwind×1vertical contribution×1vertical acceleration×1product changes×1ai features driving usage×1gemini-based matching×1longer, more complex queries×1ai max adoption×1smb budget expansion and automation×1creative tools×1ai-generated creative assets×1product performance×1cannibalization by gemini app×1user choice across ai products×1query mix expansion×1no evidence from ai features×1commentary×1reference to earlier remarks×1user experience focus×1ai and product roadmap×1free tier and subscriptions×1product scaling strategy×1commercial information×1app monetization×1

Key Metrics 97

revenue×50capital expenditures×9capex×7queries×6revenue growth×5growth×5return on investment×5operating income×5monthly active users×4subscriptions×4backlog×3adoption×3usage×3operating margin×3investment×3depreciation expense×3ad growth×3paid seats×2engagement per user×2tokens per minute×2subscribers×2creative assets×2price×2operating expenses×2operating cash flow×2free cash flow×2revenues×2demand×2token usage×2cash flow×2depreciation×2compute×2annual run rate×1paid subscriptions×1unit cost×1daily tokens×1weekly users×1product launches×1queries per user×1session length×1query length×1sessions×1follow-up question rate×1query mix×1device base×1new customers×1customer velocity×1deals×1customer commitments×1customer penetration×1products per customer×1tokens×1enterprise customers×1usage rate×1customer interactions×1commitments×1hours watched×1channels×1users×1trips×1rides per week×1conversion value×1campaigns×1rank×1monetization×1daily views×1revenue per watch hour×1search volume×1ad clicks×1expenses×1stock-based compensation charge×1research and development expense×1cost of revenues×1r&d expense×1compensation×1sales and marketing expenses×1general and administrative expenses×1other income and expenses×1net income×1earnings per share×1cash and marketable securities×1long-term debt×1growth rate×1win rate×1average revenue per seat×1operating loss×1share repurchases×1dividends×1headcount×1capital expenditure×1spending×1share of code×1consumer discovery funnel×1active usage×1retention×1search changes×1budget×1

Entities 1041

Google×416Sundar Pichai×156Anat Ashkenazi×106Gemini×73YouTube×53Alphabet×31Philipp Schindler×20Waymo×17AI Overview×10Mark Mahaney×8Ken Gawrelski×8TPU×7Genie×7Commerce Protocol×7AI Max×7Eric Sheridan×7Apple×6Justin Post×5Shorts×4AgenTek×4Mark Shmulik×4Android×3NFL×3P Max×3Michael Nathanson×3NVIDIA×2Intersect×2Vio×2Pixel×2Imagine×2Liria×2Nielsen×2Aritzia×2L'Oréal×2Mattel×2The Home Depot×2Doug Anmuth×2JPMorgan×2Siri×2Vera Rubin×1LM Arena×12.5 Pro×1Gmail×1Chrome×1Project Genie×1Samsung×1CES×1Circle to Search×1Ironwood TPU×1Citadel Securities×1Mercedes-Benz×1Chirp×1Lovable×1Open Evidence×1Airbus×1Honeywell×1Salesforce×1Shopify×1BNY×1Virgin Voyages×1Wendy's×1Kroger×1Woolworths Group×1Schwartz Group×1U.S. Department of Transportation×1Coachella×1Analytics Advisor×1Nick's×1JCPenney×1Old Navy×1Target×1UNO×1Reliance Jio×1Reliance Enterprise×1Duos×1GCP×1NRF×1Veo×1DeepSeek×1Direct Response×1Chachi BT×1Ross Sandler×1iOS×1Nano Banana×1

Business Segments 306

Google Services×209Google Cloud×81Other Bets×16

Sectors 340

artificial intelligence×95cloud computing×55consumer internet×33streaming media×21digital advertising×15subscription services×11semiconductor×10enterprise software×9automotive×8autonomous vehicles×8online video×7data center×7ride-hailing×5marketing×5consumer electronics×4search engine×4energy×3internet media & services×3smartphone×2financial services×2public sector×2television×2telecommunications×2sports×2internet software and services×2data analytics×2beauty×2digital media×2media and entertainment×2music streaming×2mobile apps×1email×1web browser×1knowledge management×1business process automation×1podcasting×1apparel retail×1consumer packaged goods×1creator economy×1cybersecurity×1online media×1connected tv×1health×1

Regions 16

U.S.×7US×4world×1Miami×1UK×1Japan×1global×1

Metadata Distributions

Sentiment
positive 272negative 26neutral 208
Temporality
backward 181forward 52current 273
Certainty
definitive 138confident 204moderate 120tentative 41speculative 3
Magnitude
major 88moderate 320minor 98
Direction
improvement 50decline 3flat 1mixed 2none 450
Time Horizon
immediate 165near_term 187medium_term 50long_term 10unspecified 94
Verifiability
quantitative 140event 40qualitative 326
Analyst Intent
probing 20challenging 3confirming 8seeking_detail 15seeking_guidance 5

Speakers

Executives
AAAnat AshkenaziCFOPSPhilipp SchindlerexecutiveSPSundar PichaiCEO
Analysts
BNBrian NowakanalystDADoug AnmuthanalystESEric SheridananalystJPJustin PostanalystKGKen GawrelskianalystMMMark MahaneyanalystMSMark ShmulikanalystMNMichael NathansonanalystRSRoss Sandleranalyst
Other
JFJim FriedlandirOPOperatoroperator

Sections

TypeLabelSpeaker
preamblePreambleJim Friedland
prepared_remarksPrepared RemarksSundar Pichai, Anat Ashkenazi
qa_sessionQ&A Session
closing_remarksClosing RemarksJim Friedland
operator_signoffOperator Sign-offOperator

Q&A Exchanges 9

#AnalystFirmTurns
1
BNBrian Nowak
Morgan Stanley4
2
ESEric Sheridan
Goldman Sachs4
3
DADoug Anmuth
JPMorgan4
4
MMMark Mahaney
Evercore5
5
MSMark Shmulik
AllianceBernstein4
6
MNMichael Nathanson
MoffettNathanson5
7
RSRoss Sandler
Barclays4
8
KGKen Gawrelski
Wells Fargo3
9
JPJustin Post
Bank of America4

Claim Taxonomy 506

REPORTING179
resultFinancial outcome for a completed period92
metricNon-financial quantitative fact48
operationalDiscrete completed event39
PROJECTING25
guidanceQuantitative expectation with number + time10
commitmentPromise with binary verifiable outcome14
targetLong-term aspirational quantitative goal1
POSITIONING208
strategyPriority, direction, or initiative182
competitiveCompany's position or advantages10
opportunityMarket condition framed as growth driver8
riskHeadwind, constraint, or uncertainty8
EXPLANATORY43
attributionWhy a specific outcome happened24
contextNon-company macro/industry fact19
FRAMING0
thesisFalsifiable belief about how the world works0
ANALYST51
questionInterrogative seeking information30
observationRestates a fact or data point18
concernFlags a risk or challenge2
estimateAnalyst's own projection or calculation0
sentimentOpinion, praise, or critique1

Transcript

Preamble
JF
Jim FriedlandirAlphabet
Thank you for standing by for the Alphabet Fourth Quarter 2025 Earnings Conference Call. At this time, all participants are in a listen-only mode.
After the speaker presentation, there will be a question and answer session. I would now like to hand the conference over to your speaker today, Jim Friedland, Head of Investor Relations.
Please go ahead. Thank you. Good afternoon, everyone, and welcome to Alphabet Fourth Quarter 2025 Earnings Conference Call.
Prepared Remarks
SP
Sundar PichaiCEOAlphabet
Thanks, Jim. Hi, everyone. Thanks for joining us.
It was a tremendous quarter for Alphabet. The launch of Gemini 3 was a major milestone, and we have great momentum.
Alphabet annual revenues exceeded $400 billion for the first time. This quarter, Search continued to accelerate with revenues growing 17%, YouTube's annual revenues surpassed $60 billion across ads and subscriptions. Cloud significantly accelerated with revenues growing 48% now on an annual run rate of over $70 billion. Backlog grew by 55% quarter over quarter to $240 billion representing a wide breadth of customers driven by demand for AI products.
We have over 325 million paid subscriptions across consumer services, strong adoption for Google One and YouTube Premium. In addition, we have sold more than 8 million paid seats of Gemini Enterprise, we launched just four months ago. And our Gemini app now has over 750 million monthly active users. We are also seeing significantly higher engagement per user especially since the launch of Gemini 3 in December.
Overall, we are seeing our AI investments and infrastructure drive revenue and growth across the board to meet customer demand and cap on the growing opportunities ahead of us, our 2026 CapEx investments are anticipated to be in the range of $175 to $185 billion. Today, I'll provide an update on our AI progress and then share highlights from Search, Cloud, YouTube, and Waymo. First, AI progress across the full stack. Our unrivaled infrastructure serves as the bedrock of our AI stack. We have the industry's widest variety of compute options. That includes GPUs from our partner NVIDIA, who announced at CES that we'll be among the first to offer their latest Vera Rubin GPU platform. Plus our own TPUs that we have been developing for a decade. In December, we announced our intent to acquire Intersect which provides data center and energy infrastructure solutions. As we scale, we are getting dramatically more efficient. We were able to lower Gemini serving unit costs by 78% over 2025 through model optimizations, efficiency, and utilization improvements. Next, world-class AI research including models and tooling. We offer the most extensive model portfolio in the world, and lead across text, vision, and image to video LM Arena leaderboards. Gemini 3 Pro drives the state of the art in reasoning and multimodal understanding. It has seen the fastest adoption of any model in our history. Since launch, Gemini 3 Pro has consistently processed three times as many daily tokens on average as 2.5 Pro. Our latest model powers Google Anti Gravity, our new development platform where agents can autonomously plan and execute complex software tasks. It already has more than 1.5 million weekly users after launching just over two months ago. Our first-party models like Gemini now process over 10 billion tokens per minute via direct API used by our customers, up from 7 billion last quarter.
Third, bringing AI to our products and platforms. We are shipping innovation at scale to bring helpful AI features to people everywhere. In January alone, we have launched personal intelligence in AI mode in search and the Gemini app. Introduced new features to Gmail and updated Vio. Reimagine Chrome as an AI-first agentic browser through features like Chrome Autobrowse. Announced Project Genie, which lets users create and explore interact worlds generated in real-time using Genie 3, our general-purpose world model. And we laid the groundwork for shopping in the AI era by introducing a new open standard for agentic commerce. The Universal Commerce Protocol built alongside many retail industry leaders. Finally, from Android to Pixel, we are getting our best AI capabilities into People's hands. At CES, a range of partners, including Samsung, showcased how they are bringing Gemini to more devices from XR to the living room and beyond. And to confirm the rumors, we'll be introducing our Pixel 10a to our best-ever rated Pixel 10 series very soon. Turning now key highlights from the quarter, starting with Search. Search saw more usage in Q4 than ever before, as AI continues to drive an expansionary moment.
We have executed with incredible speed, We shipped over 250 product launches, within AI mode and AI overviews just last quarter. We have integrated Gemini 3 directly into AI mode and search. Now Search can better understand your query, dive deeper on the web, and generate interactive UI experiences. And last week, we upgraded AI overviews to Gemini 3 giving users a best-in-class AI response at the top of the search results page. We have also made the search experience more cohesive ensuring the transition from an AI overview to a conversation in AI mode is completely seamless.
These new experiences are proving to be more helpful and are driving greater usage. A few highlights. First, once people start using these new experiences, they use them more.
In The US, we saw daily AI mode queries per user double since launch and AI overviews continue to perform very well. Second, people are engaging in longer, more complex sessions. Queries in AI mode are three times longer than traditional searches. We are also seeing sessions become more conversational, with a significant portion of queries in AI mode, now leading to a follow-up question. Third, people are searching in new ways beyond text. Nearly one in six AI mode queries are now non-text using voice or images.
And Circle to Search is now available on over 580 million Android devices. Next, Google Cloud. Our growth in revenue, operating margin, and backlog highlights the strength of our entire portfolio. One, we are winning more new customers faster. We exited the year with double the new customer velocity compared to Q1. Two, we are also signing larger customer commitments. The number of deals in 2025 over $1 billion surpassed the previous three years combined.
And three, we continue to deepen our relationships with existing customers who are outpacing their initial commitments by over 30%. Nearly 75% of Google Cloud customers have used our vertically optimized AI, from chips to models to AI platforms and enterprise AI agents, offer superior performance quality, security, and cost efficiency. These AI customers use 1.8 times as many products as those who do not enabling us to diversify our product portfolio. Deepen customer relationships and accelerate revenue growth. Our product line has multiple monetization levers spanning infrastructure, platform, and high-margin AI-powered products and services with 14 product lines each exceeding $1 billion in annual revenue.
We offer leading infrastructure for AI training, and inference to our cloud customers. With the industry's widest variety of compute options, from our own seventh-generation Ironwood TPU to the latest NVIDIA GPUs. Our ten-year track record in building our own accelerators with expertise in chips, systems, networking, and software translates to leading power and performance efficiency for large-scale inference and training. Our Cloud AI accelerators serve the leading frontier AI labs.
Capital markets firms like Citadel Securities, enterprises like Mercedes Benz, and governments for high-performance computing applications. We also offer our leading generative AI models including Gemini, Imagine, Vio, Chirp, and Liria to cloud customers. December alone, nearly 350 customers each process more than 100 billion tokens. In Q4, revenue from products built on our generative AI models grew nearly 400% year over year. Significantly accelerating from the prior quarter.
Today, more than 120,000 enterprises use Gemini, including AI unicorns like Lovable and Open Evidence. And global enterprises like Airbus and Honeywell. 95% of the top 20 and over 80% of the top 100 SaaS companies use Gemini, including sales and Shopify. Gemini is becoming the AI engine for the world's most successful software companies. Leading enterprises are also driving strong demand for our enterprise AI agents. We have sold more than 8 million paid seats of Gemini Enterprise our enterprise AI platform, to more than 2,800 companies including BNY and Virgin Voyages. To streamline knowledge management and automate processes. Gemini Enterprise managed over 5 billion customer interactions in Q4, growing 65% year over year.
For customers, including Wendy's, Kroger, and Woolworths Group. Our integration of Gemini and Google Works is driving wins with global brands like Schwartz Group and public sector organizations like the U. S. Department of Transportation. We are also seeing momentum with independent software vendors. Revenue from AI solutions built by our partners increased nearly 300% year over year, and commitments from our top 15 software partners grew more than 16x year over year.
Before moving on, I'm pleased that we are collaborating with Apple as their preferred cloud provider and to develop the next generation of Apple Foundation models based on Gemini technology. Up next, YouTube. I want to highlight four points. First, streaming. In the living room, YouTube continues to be the number one streamer in The US. For nearly three years, according to Nielsen. From the NFL to Coachella, YouTube is where people watch today's biggest popular culture moments unfold. Second, subscriptions. We continue to see strong subscription revenue growth across YouTube. Particularly YouTube Music Premium. We'll soon launch new YouTube TV plans bringing more choice and flexibility to subscribers. With over 10 genre-specific packages. The NFL has seen strong NFL Sunday Ticket subscriber growth with YouTube. With the highest paid subscriber number ever in the history of the product. Third, podcast. To illustrate YouTube's popularity, in October 2025, viewers watched over 700 million hours of podcasts on living room devices, up 75% from just a year prior. And fourth, AI is transforming the YouTube experience for both creators and viewers. On average, every day in December, over 1 million channels used our new AI creation tools to supercharge their creativity. During that same month, more than 20 million viewers used our new tool powered by Gemini to learn more about the content they watched.
And finally, Waymo, This week, Waymo raised its largest investment round to date and is well positioned to continue its momentum with safety at the core. In December, we surpassed 20 million fully autonomous trips and are now providing more than 400,000 rides every week. Waymo continues to expand its service territory. Its sixth market, Miami, launched two weeks ago and Waymo will soon expand its service to multiple cities across The U. S. And in The UK and Japan. The team has made incredible progress on important capabilities, including opening up public service to airports and freeways.
In closing, 2025 was a fantastic year for the company a big thanks to our employees and partners worldwide. We are really well positioned going into 2026. Now, over to Philip. Thanks, Sundar, and hello, everyone.
I'll cover performance for Google services for the quarter, then structure the rest of my remarks around the great progress we're delivering across search, YouTube, and partnerships. Google services revenues were $96 billion for the quarter, up 14% year on year, primarily driven by accelerated growth in search.
Adding some further color to our results. The 17% increase in search and other was led by broad strength across all major verticals. With retail particularly strong.
On YouTube, the 9% growth in advertising revenues was driven by direct response. Network advertising revenues were down 2% year on year this quarter.
Starting with Search and Other revenues, which delivered over $63 billion in revenue for the quarter. Sundar mentioned the expansionary moment for Search. The same is true for ads.
We're investing in AI to drive significant improvements across all areas of marketing. We're expanding the entire playing field that advertisers can compete on. AI gives businesses the ability to reach more customers in more places than ever before. Gemini uniquely positions us to bring the transformational benefits of AI to ads in three critical areas for our customers.
Ads quality, advertiser tools, and new AI user experiences. First, ads quality. We've been deploying Gemini models to improve query understanding at a rate of almost a launch per month for the last two years. These improvements drive better query matching, ranking, and quality making search ads even more effective. With Gemini across our ads quality stack, we evaluate relevance with greater accuracy than with previous generations of models. This has significantly improved our ability to systematically deliver more helpful high-quality ads contributing to a meaningful reduction in irrelevant ads served. Gemini's understanding of intent has increased our ability to deliver ads on longer, more complex searches that were previously challenging to monetize. Gemini models also have a significant impact on query understanding in non-English languages, expanding opportunities for businesses to scale globally. Second, we're building more agentic actions into our advertiser tools.
Business can now leverage Gemini in conversational experiences within ads and analytics Advisor to identify and run recommended such as generating new campaigns. Advertisers use Gemini as a real-time partner to assemble creatives. In Q4 alone, they use Gemini to create nearly 70 million creative assets via text customization in AI Max and PMax. For instance, Aritzia, Canada's premier fashion house, used AI Max to find new high-value customers that traditional strategies miss, delivering an 80% incremental uplift in conversion value for Q4. L'Oreal, one of the first alpha testers, used AI Max 2025 across 800 unique campaigns in 23 countries and 30 brands. AI Max enabled the L'Oreal Group to maximize its presence across the full consumer journey, fuel its consumer growth, and increase revenue for DTC brands like Nick's by 23%. Third area is how we monetize new AI user experiences in search. We have significantly increased our focus on AI mode and are in the early stages experimenting with AI mode monetization, like testing ads below the AI response, with more underway. For example, we announced direct offers in new Google Ads pilot which will allow advertisers to show exclusive offers for shoppers who are ready to buy directly in AI mode. This new type sponsored content uses AI to match the right offer provided by the retailer to the right user. As Sundar mentioned, we are building the era of agenda commerce and working with partners to introduce the universal commerce protocol in our consumer products and across the web. We've received tremendous feedback from the industry. Soon, people can use a new checkout experience to buy directly in AI mode in Gemini from select merchants. Turning now to YouTube, which remains the number one streamer in The US for nearly three years according to Nielsen. YouTube creators are providing an unmatched breadth of content. Our investment in AI innovation across creativity, viewing experience, and monetization continues to pay off. We're seeing strong traction in our subscription business, our innovating to meet consumers where they are. We added a new sports tier for YouTube TV at a lower price point. YouTube Premium Lite is proving to be a popular choice. And we continue to deliver strong year on year growth across YouTube subscriptions particularly YouTube Music and Premium. Looking at monetization across YouTube, momentum continues in Shorts and the living room. Shorts now averages over 200 billion daily views. And as we've shared before, in a number of countries, Shorts earns more revenue per watch hour than traditional in-stream on YouTube, including The US. The retail vertical continues to grow fueled by smaller advertisers increasingly adopting demand gen. Likewise, direct response continues to benefit from the momentum we're seeing with small and medium-sized advertisers. Viewers trust product and brand recommendations from YouTube creators, and we're focused on making YouTube a premier shopping destination. Innovations like shoppable ad formats are improving advertiser return on investment. During Cyber five, advertisers piloted shoppable mass eads, a new interactive ad format where viewers browse products and send links to their phones for an easy shopping experience. On brands, our creator partnership hub makes it easier for brands to find creators and develop campaigns. This holiday season, brands like JCPenney, Old Navy, and Target work with creators for their holiday campaigns. Mattel partnered with eight top YouTube creators to reach families during the peak holiday shopping season in a campaign that helped drive a 25% increase in search volume for UNO. As always, I wrap with the progress we're seeing across partnerships.
Where customers tap into the strength and breadth of Google's products to accelerate their transformation. I would start by joining Sundar and saying hope pleased I am that we are collaborating with Apple as their preferred cloud provider and to develop the next generation of Apple foundation models based on Gemini technology. We partnered with Reliance Jio to provide over 500 million consumers with an eighteen-month free trial of our Gemini suite of products and two terabyte of cloud storage. Reliance Enterprise customers will also get access to Google Cloud Gemini Enterprise and TPUs, bringing the best of Google AI to every employee and workflow. The Home Depot is applying Google AI across the board from cloud tools to AI-powered ads and YouTube creator partnerships that connect with the next generation of Duos. Their investments in PMax and YouTube creator partnerships have resulted in double-digit increase in ad clicks and visits.
In closing, I'd like to thank Googlers everywhere for their contributions to our success and, as always, to our customers and partners for their continued trust. Anat, over to you.
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AA
Anat AshkenaziCFOAlphabet
Thank you, Philip.
My comments will focus on year-over-year comparisons for the fourth quarter unless they state otherwise. I will start with results at the Alphabet level and will then cover segment results. I'll end with some commentary on our outlook for the first quarter and full year 2026. 2025 was a strong year of innovation and execution for Alphabet. These efforts, combined with our investments in AI, drove meaningful results across the business. For the full year 2025, Alphabet consolidated revenues were $403 billion up 15% on a reported and constant currency basis.
Moving to Q4 performance, we delivered strong growth in the fourth quarter. Consolidated revenues reached $113.8 billion up 818%, or 17% in constant currency and was driven by an acceleration in Search and Cloud revenues.
Turning to costs and expenses. We reported $2.1 billion stock-based compensation charge due to increase in Waymo's valuation related to the investment round that was announced on Monday. The vast majority of the charge was reflected in R and D expenses. Total cost of revenue was $45.8 billion up 13%. Tech was $16.6 billion up 12%. Other cost of revenues was $29.2 billion up 13% with the increase primarily driven by depreciation associated with the deployment of our technical infrastructure content acquisition costs largely for YouTube and other technical infrastructure operations costs. Total operating expenses were up 29% to $32.1 billion R and D expense increased by 42% driven by compensation and depreciation. The increase in compensation was due to the Waymo charge and investment in AI talent. Sales and marketing expenses were up 12% primarily driven by marketing investments to support the Gemini app and search. And G and A expenses increased 21% primarily due to a shift in timing of our charitable contributions.
Operating income increased 16% to $35.9 billion and operating margin was 31.6%. Both operating income and operating margin were negatively by the $2.1 billion Waymo charge in the quarter. Other income and expenses was $3.2 billion primarily due to unrealized gains in our non-marketable equity securities portfolio. Net income increased 30% to $34.5 billion and earnings per share increased 31% to $2.82.
We generated record operating cash flow of $52.4 billion in the fourth quarter and $160.5 billion for the full year. This translated into $24.6 billion of free cash flow in the fourth quarter and $73.3 billion for the full year. We ended the quarter with $120.8 billion in cash and marketable securities and $46.5 billion in long-term debt.
Turning to segment results. Google services revenues increased 14% to $95.9 billion reflecting strong growth in search and subscriptions. Google Search and other advertising revenues increased by 17% to $63.1 billion representing another strong quarter with continued growth across all major verticals with the largest contribution from retail. YouTube advertising revenues increased 9% to $11.4 billion driven by direct response advertising. Results were negatively affected from the lapping of the strong spend on U. S. Election in the 2024 that we've mentioned on previous earnings calls. Network advertising revenues of $7.8 billion were down 2%.
Subscription, platforms, and devices revenues increased 17% this quarter to $13.6 billion due to strong growth in YouTube subscriptions, particularly YouTube Music and Premium and growth in Google One benefited from increased demand for AI plans. Google services operating income increased 22% to $40.1 billion and operating margin was 41.9%. The Google Cloud segment delivered outstanding results in the fourth quarter as the business continued to benefit from strong demand for enterprise AI products. Cloud revenue accelerated meaningfully and were up 48% to $17.7 billion.
Revenues were driven by strong performance in GCP which continued to grow at a rate that was much higher than cloud's overall revenue growth rate. As Sundar noted, we're driving performance through strong growth in the win rate of new customers, signing larger customer commitments, and increasing spend with existing customers. GCP's performance was driven by accelerating growth in enterprise AI products which are generating billions in quarterly revenues. We had strong growth in both enterprise AI infrastructure driven by deployment of TPUs and GPUs and enterprise AI solutions which benefited from demand for industry-leading models. Including Gemini 3. Core GCP was also a meaningful contributor to growth due to strong demand for infrastructure and other services, such as cybersecurity and data analytics. We also had double-digit growth in Workspace, driven by an increase in average revenue per seats and the number of seats.
Cloud operating income was $5.3 billion more than doubling year over year. And operating margin increased from 17.5% in the fourth quarter of last year to 30.1%. Google Cloud's backlog increased 55% sequentially and more than doubled year over year, reaching $240 billion at the end of the fourth quarter. The increase in backlog was driven by strong demand for our cloud products led by our enterprise AI offerings, from multiple customers.
In Other Bets revenues were $370 million and operating loss was $3.6 billion reflecting the $2.1 billion Waymo charge I mentioned earlier. We allocate resources in Other Bets to businesses like Waymo where we see meaningful opportunities to create value. Alphabet funded a significant portion of the $16 billion investment round that Waymo announced on Monday, which will allow the business to accelerate its global expansion.
CapEx was $27.9 billion for the fourth quarter, and $91.4 billion for the full year. In line with our expectation. The vast majority of our CapEx was invested in technical infrastructure approximately 60% of that investment in servers, and 40% in data centers and networking equipment. In Q4, we returned capital to shareholders through $5.5 billion share repurchase, and $2.5 billion of dividend payments.
Turning to our outlook, I would like to provide some commentary on factors that will impact our business performance in the first quarter and full year 2026. First, in terms of revenues, we're pleased with the overall momentum of the business. At current spot rates, we would expect to see an FX tailwind to our consolidated revenues in Q1. However, the volatility in exchange rates could affect the impact of FX on Q1 revenues. In Google services, we expect growth to be driven by ongoing in the user experience as well as improved ROI for advertisers. Keeping in mind the normal seasonal pattern for advertising revenue. In Google Cloud, we're seeing significant demand for our products and services. Which we expect to continue to drive strong growth despite the tight supply environment we're operating in.
Moving to investments. The investments we have been making in AI are already translating into strong performance across the business as you've seen in our financial results. Our successful execution coupled with strong performance reinforces our conviction to make the investments required to further capitalize on the AI opportunity. For the full year 2026, we expect CapEx to be in the range of $175 billion to $185 billion with investments ramping over the course of the year. We're investing in AI compute capacity to support frontier model development by Google DeepMind, ongoing efforts to improve the user experience and drive higher advertiser ROI in Google services significant cloud customer demand, as well as strategic investments in Other Bets. Keep in mind that the availability of supply, pricing of components, and timing of cash payments can cause some variability in the reported CapEx number. In terms of expenses, as we've discussed on previous calls, the significant increase in our investments in technical infrastructure will continue to put pressure on the P and L in the form of higher depreciation expense and related data centers operations costs such as energy. In 2025, depreciation increased by nearly billion dollars or 38% from $15.3 billion in 2024 to $21.1 billion in 2025. Given the increase in our CapEx investments in recent years, we expect the growth rate in 2026 depreciation to accelerate in Q1 and meaningfully increase for the full year. We're also planning to continue hiring in key investment areas such as AI and cloud. In 2025, our teams delivered amazing innovation, executing with a high level of discipline and velocity. These efforts provide great experiences for consumers and outstanding performance for creators, partners, and enterprise customers, driving strong revenue growth. I want to take this opportunity to thank our employees for their contribution to this impressive performance. Now Sundar, Philip and I will take your questions.
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Q&A Session
Q&A 1/9
JF
Jim FriedlandirAlphabet
Thank you. As a reminder, to ask a question, you will need to press And your first question comes from Brian Nowak with Morgan Stanley. Your line is now open.
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BN
Brian NowakanalystMorgan Stanley
Thanks for taking my questions.
I have two, one on AgenTeq. One on YouTube. The first one on AgenTek, Sundar, I'd be curious to hear about you look back at 2025, do you think you made the most progress on new types of agentic commerce products? And then looking into '26, you most optimistic to sort of have even more progress in utility for users and your advertisers? And the second one is on YouTube.
You know, we've seen a lot of the new content creation models like Genie, etcetera. Walk us through sort of the the alphabet long term vision for how Genie and some of these content creation tools be integrated into YouTube over time?
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SP
Sundar PichaiCEOAlphabet
Great. Thanks, Brian.
First, maybe I'll take the agentic part first. I definitely think '25 was more about laying the foundation getting the models to start being more robust in agentic use cases. And obviously, coding is an area where progress was was the most felt in areas like commerce, think we spent the year working with the ecosystem to develop the underlying protocol that's going to be needed for this agentic world. So I think the launch of, universal Commerce protocol at NRF in January with a bunch of partners, founding partners, I think has been super well received. So I'm excited now that we've laid the foundation of interoperability on which agent e commerce can work. And now we are integrating those experiences into Gemini AI mode and so on. So I think think this is the year where you will see consumers actually being able to use all of this, and I'm excited that about the opportunity ahead. On YouTube, look, super excited by Jeannie and blown away by spent a lot of time creating these incredible worlds. I think it's going to have a wide level of applicability. I think an area where we shine in general is multimodality and representing the real world. And I think Genie is a further step in that direction in terms of building world models. All the innovation we are doing be it our Imagine Veo, Liria, Genie, all that work we bring in into our products and to our cloud customers.
And YouTube is going to be a natural place for creators. We are going to keep incorporating these tools already creators are responding by adopting these, but we do want to put creators at the center of the experience and that's very, very important to us. And so it's for us making sure YouTube is a voice for creator expression is the foundation by which we will approach this.
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BN
Brian NowakanalystMorgan Stanley
Great. Thanks, Sundar.
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Q&A 2/9
JF
Jim FriedlandirAlphabet
Your next question comes from Eric Sheridan with Goldman Sachs. Your line is now open.
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ES
Eric SheridananalystGoldman Sachs
Thanks so much for taking the question. Two, if I could. Over the last couple of earnings calls, we've talked a lot about imbalances between demand and capacity for AI. Both internally and externally. With the step function change in app capital dollars you're projecting now in twenty six, Can you talk about the pathway to closing the gaps for the need for compute both internally and externally, and how to think about some of the outputs of closing that gap? As the year progresses. And again, the second part would be against that level of spend that you're now projecting for '26. How do you think about continuing to find operating efficiencies inside the business to fund those investment growth investments as well. Thank you.
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SP
Sundar PichaiCEOAlphabet
Thanks, Eric. You are right.
And we've been supply constrained even as we've been ramping up our capacity. Obviously, CapEx spend this year is an eye towards the future. And you have to keep in mind some of the time time horizons are increasing in the supply chain, etcetera. So we are constantly planning for the long term and working towards that. And obviously, how we close the gap this year is a function of what we have done in the prior years. And so there is that time delay to keep in mind.
I expect the demand we are seeing across the board across our services, what we need to invest for future work for Google DeepMind, as well as for cloud, I think, is exceptionally strong. And so I do to go through the year in a supply constrained way. And maybe Anat can touch on the second part.
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AA
Anat AshkenaziCFOAlphabet
Sure. Thanks, Eric, for the question.
Now I've mentioned on one of the previous earnings call our approach to how we look at efficiency and productivity. And we don't view this as an episodic one time project or but rather how we run the business on a regular basis and always seek additional opportunities to drive efficiency across the business And certainly, with the demand we're seeing, whether it's from external customers or across the organization, the more capital we can free up within the organization to invest the better we can turn this flywheel of making investments to drive future growth. And we're doing this across the organization. Whether it's within our technical infrastructure, certainly when we invest at these amounts, we look at how we can ensure that we are the most efficient with every dollars that goes towards our technical infrastructure, There are scientific innovations that are with our part of that process. Technical innovation, as you know and we've mentioned before, we primarily focus on construction of our own data centers. We do partner with some external parties on lease on occasion, but most of our data center, we can start ourselves, and we ensure that we do it in the most efficient way in a way that matches our workloads and our needs. We look at coding productivity that Sundar mentioned in the past, about 50% of our codes are written by agents, coding agents.
Which are then reviewed by our own engineers. But certainly, it helps our engineers do more, move faster, with the current footprint. We look at how we run the business across the organization. So using AI within the business to to drive daily operations. It can be all the way from the engineering team to small teams within our back office, even with my finance team, for example, we deployed agents within our treasury organization. We're deploying agents within how we run how we pay and reconcile invoice So there are opportunities across the business that we evaluate evaluate on a regular basis to ensure we can free up more of that capacity to invest in our future.
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Q&A 3/9
JF
Jim FriedlandirAlphabet
Your next question comes from Doug Anmuth with JPMorgan. Your line is now open.
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DA
Doug AnmuthanalystJPMorgan
Thanks for taking questions. I have two. Over the last couple of years, we've seen considerable large language model leapfrogging in many that to continue. What are the ways that Google can build and maintain its Gemini position around data and distribution and product integration And then how should we think about the potential for TPUs to move outside of Google Cloud and into external data centers and develop as an incremental revenue stream. Thank you.
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SP
Sundar PichaiCEOAlphabet
Doug, look, I think you know, the the LLM frontier, you know, I mean, it's been an exciting trajectory, and I think 2026 will continue to show that progress. We're obviously improving these models across many paradigms, right? On pre-training, post-training, test time compute, so on. And we are bringing multimodal models into the picture. Are bringing agentic capabilities. The coding area is showing a lot of progress.
And obviously, integrating all of this together and offering a great customer experience for our our products as well as through our APIs to our Cloud customers, to me, feels like there's a lot of headroom ahead. And as you've seen, our trajectory over the past two years in terms of how we've been making progress, I think we are in a very, very relentless innovation cadence, and I think we are confident about maintaining that momentum as we go through 'twenty six. In terms of TPUs, I would think about it as it's reflected in our overall part of what makes Google Cloud an attractive choice is the wide choice of accelerators we bring to bear here, and we meet customers in terms of what their needs are and the choice as well as other things we bring as part of Google Cloud, the end to end efficiencies in our data centers, all of that comes to bear. And that's what you see in the momentum in Google Cloud. And given the overall investment we are making, we expect to be able to drive momentum there. So that's how I would think about it.
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DA
Doug AnmuthanalystJPMorgan
Thank you, Sundar.
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Q&A 4/9
JF
Jim FriedlandirAlphabet
Your next question comes from Mark Mahaney with Evercore. Your line is now open.
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MM
Mark MahaneyanalystEvercore
Thanks. Two questions. One, could you just comment a little bit on the YouTube ad revenue, that 9% year over year growth? It sounded like Direct Response was good and it sounded from search that retail came in relatively strong. It's little surprising that didn't kinda come through in the YouTube ads revenue growth.
And then, Sundar, can I ask you to try to get ahead of a debate in the market, which is kind of maybe at a deep seek moment again? You talked earlier about Jim and I being the AI engine for the most for some of the most successful software SaaS companies out there in the world, and it just seems there's a market belief that these software companies are kinda losing seat power losing pricing power, it looks like it'd be a really terrible customer base. I can't imagine that that's actually gonna happen. But could you just talk about it? You're at the front forefront of AI and the impact that that's happening on software companies. Why wouldn't that be, or why would it be undermining the economics of your large software SaaS company base? Thanks.
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PS
Philipp SchindlerexecutiveAlphabet
So, Mark, so first of all, thank you for the question.
For the full year 2025, our YouTube's annual revenue surpassed $60 billion across ads and subscription. In In Q4, YouTube ads was driven indeed by strong growth in Dive Response. On the brand side, as Anat shared, the largest factor negatively impacting the year over year growth rate was lapping the strong spend on U. S. Elections. We also saw a slight impact in other brand related verticals. But taking a step back, I think it's important to think about YouTube ads and subs holistically. Because when a user shifts from being an ad supported user to a YouTube Music and Premium customer, it has a slightly negative impact on YouTube ads revenues, but a positive impact on our business. And we had strong revenue growth in YouTube subscriptions this quarter, particularly in the YouTube Music and premium category.
Maybe the interesting part is what we're actually excited about, our roadmap and brand, the opportunity on connected TVs, more innovative ad formats, For example, the shoppable mastheads I spoke about earlier. That we piloted during Cyber five. We're working really, really hard to further connect brands and creators, scaling sponsorships, enabling enabling advertisers to showcase their products, their services during high visibility spotlight moments. We continue to expand the functionality of the creator partnership hub, making it a lot easier for brands to actually find creators and develop campaigns. We're heavily focusing on brand deals, on measurement efforts. So there's a lot of interesting work in the pipeline. And on top of that, we're actually see opportunity also for upside with performance There's a lot of momentum with demand gen adoption. Across small and medium advertisers. We're also excited about the opportunity for continued ads innovation and direct response, like, for example, shoppable formats, including in the living room. Which is then helping drive strength in retail, the continued momentum in shorts, and so on. So overall, we're we're quite excited. Yeah.
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SP
Sundar PichaiCEOAlphabet
Great.
And and, Mark, on on in terms of Gemini adoption and how what this moment means for etcetera. Look, at least from my my vantage point, you know, I definitely, see We have very, very good SaaS customers who are leaders in their respective categories. And what I see the successful companies doing is they are definitely incorporating Gemini deeply in critical workflows be it on improving their product experience and driving growth or using it drive efficiency within their organizations. And I think I think it is an enabling tool, just like it has been an enabling tool for us across our products and services, be it Search, YouTube, etcetera. I think the companies who are seizing the moment think, have the same opportunity ahead. And at least we are excited about the partnerships we have there and the momentum if I look at it in terms of their tokens usage, etcetera, the growth has been very robust. In Q4.
MM
Mark MahaneyanalystEvercore
Thank you.
Q&A 5/9
JF
Jim FriedlandirAlphabet
Your next question comes from Mark Shmulik with AllianceBernstein. Your line is now open.
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MS
Mark ShmulikanalystAllianceBernstein
Yes. Thanks for taking the questions. Two, if I may. The first for Anat is, can you talk a little bit more the relationship between investment levels and how you kind of expect core performance to to trend? Is there, like, an operating income or a free cash flow objective that you solve towards, or or how do you think about greenlighting resources and projects? And then the second question for all of you, you know, a year ago, we probably could have guessed the answer to this question. Given where we are today, for each of you, what keeps you up at night here as you think about the Google story, and what's next? Thanks.
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AA
Anat AshkenaziCFOAlphabet
Thanks, Mark.
Let me start with a question on the investment framework. And it's an important one and as you can imagine, an important one for us as well. We have a highly rigorous framework that we use internally, where we look at all the needs for investment, whether it's from own organization or from external customers, and have an estimate of what that investment could potentially yield, obviously not just near term but long term as well. So we take that into consideration when we make the following decisions. The first one is the total investment that we make across the company. This was, for example, in 2025, the $91 billion we invested in CapEx and our estimate for CapEx investment this year. So what's the total envelope that wanna invest to ensure that we can drive both near term and long term growth for the company? And then the second way we use that framework is to just allocate these funds across the organization, determine where we should make these investments.
And throughout the year, as you can imagine, we always look to understand where things are moving, whether it's a external dynamics or internal dynamics. And I've mentioned some of the supply chain pressures we're seeing externally. So we look at this with a highly rigorous framework. To make sure that we're making the right decision. It was exciting to see the fact that we're already monetizing. And you saw it in the results that we've just issued this quarter, the investments that we've made in AI. It's already delivering results across the business. I know in cloud, it's very obvious external, but you've heard the comments on the success we're seeing in search, the comments from Sundar and from Philip, and then the frontier model development that really serves as the foundation for the organization. We then also look at just the cash flow, cash flow generation, the health of our financials and the balance sheet, that's important as well. So we take that into consideration when we make the decision about the overall level of investment. We wanna make sure we do it in a fiscally responsible way and that we invest appropriately, but we do it in a way that maintains a very healthy financial position for the organization.
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SP
Sundar PichaiCEOAlphabet
And yeah, maybe I can answer on what keeps us up at night.
Look. I think overall, we've been on this AI first trajectory for over a decade now, and it's it's it's what we've been methodically thinking our way through. It's the reason why we've been working on TPUs for over a decade, as an example. But I think specifically at this moment, maybe the top question is definitely around capacity, all constraints be it power, land, supply chain constraints, How do you ramp up to meet this extraordinary demand for this moment? Get our investments right for the long term, and do it all in a way that we are driving efficiencies and doing it in a world class way. So that's where I think we are meeting the moment well and it's definitely an area where I'm spending a lot of time on.
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Q&A 6/9
JF
Jim FriedlandirAlphabet
Your next question comes from Michael Nathanson with MoffettNathanson. Your line is now open.
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MN
Michael NathansonanalystMoffettNathanson
Thanks. I have one for Sundar and one for Anat. Sundar, you mentioned universal commerce protocol a bunch of times. I wonder if you could spend some time talking about the rationale for developing it. The opportunity that you see it solves for, what it means for the prop discovery funnel for consumers and for not any color you can provide on a CapEx guide between longer duration assets like buildings, and infrastructure and shorter cycle assets like technical equipment, that'd be helpful. Thanks.
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SP
Sundar PichaiCEOAlphabet
Thanks, Michael. Obviously, people people go through a lot of commercial journeys across many of our surfaces, search, YouTube, Gemini app, and so on.
So I think there's as well as we support through cloud and ads, our entire retail partners as well. And the opportunity to improve the experience, I think, can be a huge foundational uplift here. But it's important to be approaching it, keeping in mind that our users, as well as merchants here and figuring out that value part of what's been good in designing the Universal Commerce protocol is it makes it much easier for users to complete transactions but at the same time, it allows merchants to help showcase range of their offerings, if they want to make promotions, etcetera. So all of that is built into the protocol. And I think you have to get that value prop for the ecosystem right to make the experience better. And so it's foundational. More importantly, we are now implementing the protocols and are Gemini models are making progress in those agentic capabilities. I think so I'm excited about a future where as people are going through discovery, searching, finding new things, if they're interested in acting upon it, all of that is seamless. And so it overall creates an expansionary moment.
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AA
Anat AshkenaziCFOAlphabet
And the question with regards to the CapEx and the kind of what makes up the total that we've announced for this year and last year. Approximately 60% of our investment in 2025 and it's going to be fairly similar in 2026, went towards machines, so the servers. Then 40% is what you referred to as long duration assets, which is our data centers and networking equipment. And I think you're probably referring to the depreciation delta between them, those long term duration assets depreciate over the building could be forty years or longer. Other components may be may less than that. Another important component is how we allocate the CapEx.
And we've commented in the past about the allocation of our ML compute across the business. And for 2026, just over half of our ML compute is expected to go towards the cloud business.
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MN
Michael NathansonanalystMoffettNathanson
Thank you so much.
Q&A 7/9
JF
Jim FriedlandirAlphabet
Your next question comes from Ross Sandler with Barclays. Your line is now open.
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RS
Ross SandleranalystBarclays
Great. Just a question on the native Gemini $750,000,000 So we added 100,000,000 MAUs in the fourth quarter. Could you just talk high level about usage and retention of native Gemini? And is this $7.50 the right way to measure your progress against companies like Chachi BT or is there another cohort of users that aren't in that $7.50 that maybe we should also consider Thanks a lot.
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SP
Sundar PichaiCEOAlphabet
Ross, I think, you know, we definitely saw I would say, extraordinary period of growth in Q4 for Gemini App. It's not just the growth in monthly active users, but there is definitely there was a sharp increase in engagement per user on the app. All the metrics be it active usage, the intensity of usage, retention, all showed distinct progress across iOS web, Android, etcetera, and geographically, globally. Definitely all the product experience improvements, the work we did with Nano Banana, the progress with the Gemini models all translated into strong momentum. And that momentum is continuing.
So we are excited about that, and we'll continue to invest. Obviously, there are many people who are getting a deeply AI native experience in the context of AI mode in Search as well, And and, you know, we are definitely seeing strong growth and progress. And the introduction of Gemini three in AI mode was a very positive driver as well. And obviously, we'll continue to evolve these experiences, and I'm excited about the opportunities there.
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RS
Ross SandleranalystBarclays
Thank you.
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Q&A 8/9
JF
Jim FriedlandirAlphabet
Your next question comes from Ken Gawrelski with Wells Fargo. Your line is now open.
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KG
Ken GawrelskianalystWells Fargo
Thank you very much.
Two, if I may, both on search. First, could you walk us through how you are evolving your views on the monetization of AI search activity, given the more conversational nature and longer periods of engagement per session, Consumer utility increasingly, is increasingly driven by the on platform results, not specifically the link outs and referrals. In that construct, how do you think about increasing the revenue opportunity to match the consumer utility? And is this increasingly where premium subscriptions play? And then question two, and it's related. As you think about partnerships such as the new Apple partnership on Siri. How do you think about the right way to align for success with those partners Previously, as disclosed in the DOJ documents, etcetera, It was a revenue share relationship, but now if you think about the utility that you're driving through AI search and through, you know, and through Gemini on those platforms, it may be less related to the actual search search revenue. Could you just talk a little bit about how you align with partners for success there? Thank you.
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PS
Philipp SchindlerexecutiveAlphabet
First of it may be worthwhile to say that the acceleration we saw in the search was not due to a single driver, but was really the result of many different parts of our business showing strength and working well together. And maybe I quickly add the vertical perspective, retail finance, health drove actually the greatest contribution to search More specifically to your question, the ongoing innovation is Revenue, though nearly every major vertical actually accelerated in Q4. as you know, core to what we do and the enhancements to the user and the advertiser experience really continue to drive our performance. And we make hundreds of these changes every quarter We see AR overviews and AR mode continue to drive greater search usage and growth in overall queries, including important and commercial queries.
Gemini based improvements in search ads help us better match queries and craft creatives for advertisers. I talked about the understanding of intent and how this has significantly expanded our ability to deliver ads on longer and more complex searches. That were frankly previously difficult to monetize. AI Max, for example, is already used by hundreds of of advertisers and continues to unlock billions of net new queries in that sense. We see strength with SMB advertisers expanding their budgets and the adopting automation tools leading to better ROI.
On the creative side. We're using Gemini to generate millions of creative assets via text customization in AI Max and P Max. And so on. So we're we're very pleased with what we're seeing here.
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Q&A 9/9
JF
Jim FriedlandirAlphabet
And our last question comes from Justin Post with Bank of America. Your line is now open.
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Justin PostanalystBank of America
Great. Just want to follow-up on the Gemini app. Obviously, great growth there. Are you seeing any cannibalization of search as far as that activity as people start using that app more?
And then second, on monetization, where are you on that? And and with AgenTic and other ads coming, could that be incremental to your growth over the next few years? Thank you.
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SP
Sundar PichaiCEOAlphabet
Right now, overall, look, I I think we are giving people choice People are obviously using Search, experiencing AI overviews and AI more part of it, and Gemini app as well. And the combination of all of that, I think, creates an expansionary moment. I think it's expanding the type of queries people do with Google overall. And and so overall, you know, some of it all is what we see as a growth opportunity.
And we haven't seen any evidence of cannibalization there. And maybe Philip can comment on the monetization. Yeah. Think
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PS
Philipp SchindlerexecutiveAlphabet
Sundar previously commented on AgenTig and how we think about it. And look, in general, as with all of our products, we really focus first and foremost on creating a great user experience. And we have excited about where we are with the ads and AI overviews and early experiments in AI mode, including innovations like direct offer and our road map for the future. In terms of the Gemini app, today, we are focused on a free tier and subscriptions and seeing great growth, as Sundar discussed. But ads have always been part of scaling products to reach billions of people, and if done well, ads can be really valuable and helpful commercial information and the right moment, we'll share any plans. But as we've said, we're not rushing anything here.
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Closing Remarks
JF
Jim FriedlandirAlphabet
Thank you.
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OP
Operatoroperator
And that concludes our question and answer session for today. I'd like to turn the conference back over to Jim Friedland for any further remarks.
JF
Jim FriedlandirAlphabet
Thanks everyone for joining us today. Look forward to speaking with you again on our first quarter 2026 call. Thank you, and have a good evening.
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Operator Sign-off
OP
Operatoroperator
Thank you, everyone, This concludes today's conference call. Thank you for participating. You may now disconnect.